Forestees
DIRECT TO CONSUMER
BRANDING
ILLUSTRATION
PACKAGING
DIRECT TO CONSUMER
BRANDING
ILLUSTRATION
PACKAGING

Welcome to the forest!

Forestees is a clothing brand that provides 100% organic cotton tees, each adorned with an animal mascot. Fun, smart and unapologetically organic, they are a brand that cares deeply about the environment. They approached us to help develop their brand identity and mascots to represent their ideals.Forestees clothing is made from ethically sourced, pure, organic cotton, and this was at the forefront of our branding process. To represent this idea, we created a clean type logo enclosed in an organic shaped container and used earthy colour palettes from the nature.

The Whole Package

The experience of buying a product is rooted in how it's packaged. The idea behind the Forestees packaging was to keep it sustainable, easy to assemble while making it an enjoyable experience. To meet these requirements, we created a packaging that depicts an illustrated forest, screen-printed on a kraft envelope, all of which is hand produced with care at the NGO, Dakshini Prayash.

Credits:

Photography: Amitava Saha

Forestees
DIRECT TO CONSUMER
BRANDING
ILLUSTRATION
PACKAGING
DIRECT TO CONSUMER
BRANDING
ILLUSTRATION
PACKAGING

Welcome to the forest!

Forestees is a clothing brand that provides 100% organic cotton tees, each adorned with an animal mascot. Fun, smart and unapologetically organic, they are a brand that cares deeply about the environment. They approached us to help develop their brand identity and mascots to represent their ideals.Forestees clothing is made from ethically sourced, pure, organic cotton, and this was at the forefront of our branding process. To represent this idea, we created a clean type logo enclosed in an organic shaped container and used earthy colour palettes from the nature.

The Whole Package

The experience of buying a product is rooted in how it's packaged. The idea behind the Forestees packaging was to keep it sustainable, easy to assemble while making it an enjoyable experience. To meet these requirements, we created a packaging that depicts an illustrated forest, screen-printed on a kraft envelope, all of which is hand produced with care at the NGO, Dakshini Prayash.

Credits:

Photography: Amitava Saha