Bloomcare
FMCG
DIRECT TO CONSUMER
PACKAGING
FMCG
DIRECT TO CONSUMER
PACKAGING

Tasked with designing packaging for nutritional supplements, we quickly discovered that the most common problem area was that packaging for supplements is often drab because they are meant for daily use but are also not essential, providing only additional benefits. They also tend to come in bulky jars, making them difficult to carry around and hence, people often forget to take them.

Surveys revealed that people wanted easy, on-the-go solutions for these supplements, because these 'medicines' are not necessarily time-sensitive.

ENTER: Sample Packs!

We designed a pack of 10, that fits like a credit card in your wallet or purse. Carry it with you for the days when you forget to take your supplements after breakfast, and pop one on the go. You can also read up on the nutritional benefits and instructions at a quick glance.
These are also helpful for consumers who want to try out the product before they buy a month's supply, available in slightly larger boxes.

Client: Bloomcare

Bloomcare
FMCG
DIRECT TO CONSUMER
PACKAGING
FMCG
DIRECT TO CONSUMER
PACKAGING

Tasked with designing packaging for nutritional supplements, we quickly discovered that the most common problem area was that packaging for supplements is often drab because they are meant for daily use but are also not essential, providing only additional benefits. They also tend to come in bulky jars, making them difficult to carry around and hence, people often forget to take them.

Surveys revealed that people wanted easy, on-the-go solutions for these supplements, because these 'medicines' are not necessarily time-sensitive.

ENTER: Sample Packs!

We designed a pack of 10, that fits like a credit card in your wallet or purse. Carry it with you for the days when you forget to take your supplements after breakfast, and pop one on the go. You can also read up on the nutritional benefits and instructions at a quick glance.
These are also helpful for consumers who want to try out the product before they buy a month's supply, available in slightly larger boxes.

Client: Bloomcare